10 Valuable Tips for NGOs on Twitter

NGOs & Causes

NGOs & Causes

Twitter is fundamentally changing the way people, companies and organizations interact and share ideas. With that said, and especially in the case of NGOs, it is very important to learn how to utilize Twitter in order to achieve the goals and objectives they are trying to promote.

Therefore, for today’s post, I will be sharing with you 10 useful and equally valuable tips for NGOs on Twitter:

1. Monitor Discussions & Relevant Updates:

Once you’ve signed up and chosen the right Twitter name, avatar and background for your NGO, start out by doing a search. This will familiarize you with the relevant content on Twitter and will give you a taste on how to proceed further.

2. Identify & Follow:

Identify the most influential and interesting Twitter users in your sector and follow them. You can also look up your friends and colleagues since they might help you get more exposure for the cause you are promoting. Tweepi.com is a great tool for doing that!

3. Customize Your Account:

Add a descriptive bio, a related link and customize your page to encourage tweeps to follow you. There’s just enough room for a short description in your Twitter bio so use it; explain what you’re doing or, if you’re representing an organization or campaign, and describe your activities.

4. Create a Relevant Voice:

Perhaps you want to inspire debate by asking pertinent, open-ended questions or maybe you want to inform about issues. It’s up to you which tone of voice you use but avoid going into rants or being idle.

5. Patience, Grasshopper:

There are many services out there that promise huge number of followers, forget about them; what you really want is quality not quantity. Having 50,000 people who aren’t listening to you or retweeting you is not as valuable as 100 advocates who will evangelize your cause.

The way to do this right is by being active through posting relevant and interesting messages and responding and engaging with followers. Continue reading »

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10 Tips to Increase the RTs You Get on Twitter

Some people think that it is easy to get retweets on Twitter. Trust me when I tell you: it’s NOT! More often than not, unless you are famous – a celebrity, singer, company, actor, politician and so on – your tweets might get lost in the tide!

So, from my experience on Twitter, here are 10 valuable tips which can help you increase the number of retweets you get on Twitter:

1. Make Your Tweets Count!

First and most importantly, you should always invest in your tweets. Your tweets are a reflection of who you are on Twitter so you should make them valuable and interesting enough to RT.

2. Choose Your Followers Carefully:

In case you haven’t realized it yet, you may have thousands of followers yet get a few retweets on your blog posts or in your mentions. If you are wondering why, remember that quality always comes before quantity. So, make sure the tweeps you want to follow are active on Twitter.

Check out the klout score & recent tweets to measure activity

Check out the klout score & recent tweets to measure activity

3. Don’t Be Selfish!

It is only natural that you should treat others like you want to be treated, this applies to Twitter as well. If you want others to retweet you, make sure you retweet others as well!

4. Tweet Your Gratitude:

I found it very useful to tweet my gratitude for the retweets I get every now and then. Showing your appreciation make a lot of difference and encourages tweeps to support you by retweeting you more often.

Nothing beats "thank you" tweets!

Nothing beats "thank you" tweets!

Continue reading »

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