Twitter engagement will help you get more followers, increase your sales and profits which will be very beneficial for you and/or your business. If you want to increase your twitter engagement, then you have to pay attention to the words you use, the content you engage with and how to respond to retweets and followers.
In addition to this, here are 21 ways to increase your twitter engagement without buying ads:
1. Engage with Users’ Content
If you want to increase twitter engagement with your followers, then firstly it is important that you also engage with the content that they post. It is beneficial to use a little bit of your time to respond to their content or follow them as competitors might not have time to do so. This will help you stand out and the users will more likely be interested in knowing what you post.
2. Retweet Users’ Tweets
It is important that you retweet your users’ content here and there because it will help them feel valued if you share what they have posted. In this way, you would encourage reciprocity and there will be greater chances of their followers viewing your content as well. Especially if they have a lot of followers or are an influencer, people will notice.
3. Keep Your Tweets Concise
If you intend to attract greater twitter engagement of your profile, then you have to keep the tweets concise and to the point. The best limit for an attractive tweet is about 80-110 characters which can include hashtags as well if you want to increase twitter engagement.
4. Share different Links
It is always good to include the link to your website in your posts as they can increase traffic to your website but social media is not only about you. You can include links to other content that is not yours in your posts which will grab the attention of users and producers of that content as well as other users. This will help increase your twitter engagement with a broader set of users.
5. Respond to Tweets
If you want your followers to feel connected to you, then the most powerful way is to send respond tweets when someone tweets you and tags you in the posts. This should be taken care of especially in the case of negative feedback as customers feel valued this way.
6. Know and Utilize Peak Usage Hours
Just like other social media sites, there will be times when your followers are more active and more likely to engage with your content. It is important to determine those times and post in them so that you can earn maximum user engagement.
7. Provide Value
Being a brand you simply cannot post whatever pops up in your mind rather you have to seek value. Brands can offer value by providing information, entertainment or persuasion. You need to seek new ways to provide value to keep the customers interested.
8. Use Hashtags
#Hashtags are very important on #Twitter just like #Instagram as they help your users find you when they search you by a popular #hashtag and also help increase #TwitterEngagement. It has been revealed by research that posts with hashtags are 33% more likely to get retweets than ordinary ones.
9. Share Images
Images are very important sources of sharing information especially when you are limited to just 140 characters. They don’t only help convey the message with clarity but also attract greater engagement and clicks.
10. Post Videos
Just like images outdo text, videos can surpass images which will help you earn greater engagement on Twitter. They create a greater impact by conveying the message more clearly and attracting greater response and retweets.
11. Ask for Retweets
One of the simplest ways to increase engagement is to ask for retweets within your post as it definitely works.
12. Avoid Tweeting Too Much
You need to keep your mind off twitter for some time to get a greater response. You need to be more active during the peak hours however too much tweeting can prove more detrimental for you than beneficial so you should certainly avoid it.
13. Space Out Your Tweets
If you intend to send as many as four tweets a day, then it is always wise not to send them all out at once rather you need to evenly space them out throughout the day or the peak hours. This will increase the number of users who view your posts and increase twitter engagement.
14. Use Simple Language
When it comes to increasing twitter engagement then it is always good to avoid complications by using simple, clear and comprehensible terms and phrases. This will help muster a greater response and reaction to your tweets.
15. Ask Questions to Spark Interest
It is one of the most powerful ways to attract responses because people love to share their opinion and experiences so if you want to improve twitter engagement, then try asking questions in your posts.
16. Include Power Words
Power words include superlatives and actionable phrases like improve, immediately, fast and best. They are more likely to grab greater attention and responses for the post or video you have shared.
17. Talk About Big Names
When you talk about the big names in your industry or the peer industry it is more likely to enhance engagement. It will also help push the big names to share or respond to your tweets at a later stage as sharing their names would build ties with them.
18. Use Twitter Cards
When you find it tough to include everything you want to in your post that is when twitter cards come into play. There can be product cards or picture cards that help validate your posts and get maximum CTRs.
19. Use Shortened Links
Since space is limited to 140 characters so it always makes sense to use shortened links that will help space look cleaner and attract greater engagement.
20. Recycling Powerful Content
If you shared a content that was very attractive and had a great impact that does not mean you cannot share it again rather you can recycle it to ensure it gathers greater response by being visible to customers who missed it the first time.
21. Include CTAs
Just like power words, actionable words always evoke greater attention and can lead to leads that are convertible. This will not only help increase twitter engagement but also lead to greater sales and profits.